About

About

Welcome to Botanical Culture, a trusted source on the art and science of medicinal herbs. We’re so glad you’re here! We aim to bring herbs into people’s everyday lives through great reads, free recipes, affordable consultations, and low-cost classes.

Thousands of years of tradition and modern research have shown that herbal medicine can transform our health for the better. You are cordially invited to be part of one of humanity’s oldest and most trusted traditions, now let’s get growing.

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Image: Author and herbalist Jean Willoughby (left) and visual artist Kara McSpadden (right) check out a copy of Nature’s Remedies after its release.

Hi, I’m Jean Willoughby. As a clinical herbalist, I’m dedicated to serving my community and clients with supportive approaches to health and herbal medicines that are safe, effective, and affordable.  

Throughout my years of training at David Winston’s Center for Herbal Studies and the Herbal Academy of New England, I’ve been as impressed by the skills and knowledge of my fellow herbalists as I have been by the healing potential of medicinal herbs. To share David Winston’s philosophy, which also guides my approach: “Great herbalists treat people, not diseases.” 

A few years ago, I wrote Nature’s Remedies: An Illustrated Guide to Healing Herbs to share some of what I’ve been lucky to learn about these remarkable plants referred to simply as herbal remedies. 

My formal education also includes training in Anatomy and Physiology, Botany, Phytochemistry, Classical and Traditional Chinese Medicine, Ayurvedic Medicine, and major schools of Traditional Western Medicine.

I gained a strong foundation in Biology and Chemistry at the University of North Carolina – Greensboro and continue to build on my training through reading, conferences, webinars, and courses with doctors, naturopathic physicians, and other herbalists.     

BotanicalCulture.org is a labor of love and a life-long homage to herbal medicine. From well-known herbs to lesser-known herbalists, my team and I are excited to introduce you to some of the best in the botanical world.